Future proof your startup.

Rafik MKAOUAR

Co-Founder, Pipcke.fr

“We worked with Ruya on a strategic global project revolving around 3 axes: Redefining acquisition efforts Reorganizing roles within the leadership team Reflecting on the product and pricing strategy We are entirely satisfied with this support, which exceeded our expectations. Indeed, Majd quickly identified the market drivers and tensions of our current offering without needing to delve into the details of our industry or business model, which would have been time-consuming. He established the necessary mechanisms to guide us through a detailed roadmap for concrete action, which we ourselves defined. Majd's support extended over several weeks, during which he identified the right metrics to follow and facilitated working sessions, reporting, and goal planning. Ruya's intervention was crucial in reshaping our organization and redefining our goals at a pivotal moment in our development. We continue to work regularly with Ruya as we have recently asked Majd to support us on a new project of great importance: optimizing the user experience to increase conversion rates. Thanks for your ongoing and much needed help !”

Christina Chehade

Managing Director - Endeavor Lebanon

“Working on our online communication development plan with Ruya was a real eye-opener. The process Majd and his team took us through was very thorough and got the team not only to think and brainstorm but also to organize thoughts and ideas, and put them in a concrete and actionnable plan. I am really proud of what we achieved with Ruya's support!”

Mohammed Alsarmi

CEO Themar IP

“We had the pleasure of working with Ruya Advisory on what was initially planned as a go-to-market strategy session. Early into the discussion, their team quickly identified that our company was at a stage where a different strategic approach was needed before diving into go-to-market planning. Their expertise, clarity, and structured guidance helped us refocus on the essential next steps to build a strong foundation. The team was insightful, professional, and genuinely invested in our success. We truly appreciate their support and highly recommend them to any startup looking for strategic direction.”

Loulou KHAZEN

Founder, Conversations with Loulou

“I really enjoyed working with Majd. He took the time to research my work, he asked the right questions and came prepared with pragmatic ideas and lastly, he was flexible and accommodated my needs as a client.”

Muhammad ALIYU

Graduate Teaching Assistant / CMU-Africa

“Majd Alaily delivered an engaging and insightful session for our Foundations of Entrepreneurship class, drawing from his extensive experience at Google EMEA and scaling startups like Studio al Fankoosh. His practical approach to strategy, innovation, and execution resonated with the students, sparking meaningful discussions during the session. We truly appreciate his contribution and look forward to collaborating with him again in the future.”

Nourah ALFAYEZ

Co-Founder of Nummy

“Ruya's consulting services were instrumental in shaping the concept and success of my food reviewing app. From the initial brainstorming sessions to the product development, Ruya's team provided insightful advice, challenged assumptions, and demonstrated an unwavering attention to detail. They helped me refine my concept, identify potential pain points, and develop user-friendly features that would make Nummy stand out in the crowded food review market. One of the things I appreciated most about working with Ruya was their ability to think strategically while maintaining a focus on the user experience. They understood the importance of creating an app that not only provided users with the information they needed but also made the process of reviewing food enjoyable and engaging. I highly recommend Ruya's consulting services to anyone looking to develop a successful app. Their expertise, insights, and attention to detail are truly invaluable.”

Rabih RAHIL

Founder, Arabic Templates

“As a startup founder, I felt overwhelmed with the amount of responsibilities and decisions I had to take. I knew that Majd is the right advisor because of his previous experience and extensive knowledge in the maket/MENA region. I recommend Ruya Advisory for any startup founder.”

“We had the pleasure of doing a couple sessions with Majd. In those sessions Majd’s direction provided clarity. What we out specific needs. The brainstorming sessions were incredibly valuable, pushing us to think outside the box and helping us refine our ideas into a solid plan. The best thing about Ruya Advisory is how they balance strategic thinking with practical solutions. They don’t just tell you what to do, they give you the tools and mindset to succeed. I highly recommend them for anyone looking to turn their vision into reality!”

Dimitri Debs

Co-founder, Goliath

“It has been a real pleasure working with Ruya Advisory particularly Majd and Youssof, their exceptional guidance and support throughout the launch program has tremendously helped us set a clear vision and defined path for the future of our brand. I greatly appreciated the team's efficient and insightful approach, they are always very organized and relevant. Thanks to Majd and his team we've been able to elevate our thinking/working strategy to a whole new level. From the Goliath crew, thank you Majd and the Ruya Advisory team for your work with us !”