Future proof your startup.

Hassan MOURAD

Partner, Kashida

“We engaged with Ruya Advisory on a business development/market entry consultancy where they proved to be highly professional, engaged, and most importantly adaptable. As a niche business with an unconventional business culture, it is essential for consultants working with us to develop a thorough understanding of our business and values. Ruya Advisory have done so extremely well during our engagement.”

“Working with The Ruya team has been an incredible experience. They helped us envision Goliath not just as a brand, but as a force capable of making a real impact in the combat sports market. Majd, the founder, was truly involved throughout the entire process, offering his expertise and insights that were invaluable in shaping our vision. Their team provided us with the tools and strategies we needed to bring our project to life. We’re extremely grateful for their support and guidance, and we’re confident that Goliath will definitely become something big in the near future. We will keep in touch in the near future ! From the Goliath Team, we thank you!”

“Collaborating with Majd on eHissab’s Go-To-Market strategy was a truly valuable experience. Majd brought deep market insights, strategic clarity, and a results-driven approach that helped refine our positioning and growth strategy. His ability to analyze challenges, provide actionable feedback, and align business goals with market needs was instrumental in shaping our direction. We greatly appreciate his expertise and look forward to future collaborations! Thank You!”

“Working with Majd was one of the most structured, high-value additions we've brought into the program. He took our founders through a rigorous process: sharpening their target audience, diagnosing the real problem they solve, mapping the competitive landscape, and building a positioning and go-to-market angle they could actually execute. The quality of thinking in the room shifted noticeably. I'd recommend him to any accelerator serious about the quality of support they deliver and growth mindset they ignite in founders.”

Rafik MKAOUAR

Co-Founder, Pipcke.fr

“We worked with Ruya on a strategic global project revolving around 3 axes: Redefining acquisition efforts Reorganizing roles within the leadership team Reflecting on the product and pricing strategy We are entirely satisfied with this support, which exceeded our expectations. Indeed, Majd quickly identified the market drivers and tensions of our current offering without needing to delve into the details of our industry or business model, which would have been time-consuming. He established the necessary mechanisms to guide us through a detailed roadmap for concrete action, which we ourselves defined. Majd's support extended over several weeks, during which he identified the right metrics to follow and facilitated working sessions, reporting, and goal planning. Ruya's intervention was crucial in reshaping our organization and redefining our goals at a pivotal moment in our development. We continue to work regularly with Ruya as we have recently asked Majd to support us on a new project of great importance: optimizing the user experience to increase conversion rates. Thanks for your ongoing and much needed help !”

Ahmed Al Riyami

Founder and CEO

“Ruya Advisory has been a fantastic partner to work with. Their team brought a level of insight that really impressed us—they understood our challenges quickly and offered solutions that made sense for our business. What stood out most was how responsive they were throughout the process. Thanks to their support, we’ve gained much more clarity in our decision-making and have already seen improvements in how efficiently we operate.”

Majd Fayyad

Founder, MajdTalks

“Working with Ruya and Majd was an absolute pleasure. As someone who’s new to the entrepreneurship field, I found this experience incredibly helpful. It really helped me define what I want to work on, and how I want to shape my business. What I appreciated most was the structure, the methodology, and how it pushed me to question both the services I offer and the problems I’m solving. It helped me discover opportunities in my business I hadn’t considered before. And beyond all that, it was just fun. Majd is a very friendly and supportive partner, and that made all the difference.”

“Majd and Ruya Advisory led a workshopping session with our class of new entrepreneurs. Majd helped them plan for the unique challenges of software startups from his impressive personal experience. The class response was very positive, and Majd gave them confidence (without sugarcoating the many challenges) at their early stages. We would love to work with Ruya Advisory again!”

Ahmed Al Kindi

instaSpace

“Working with Ruya Advisory has been an invaluable experience. What stood out the most was Majd's direct and structured approach to brainstorming and formulating our go-to-market strategy. His ability to cut through complexities and provide clear, actionable insights made the entire process efficient and results driven. Majd’s extensive experience and deep understanding of market dynamics helped us refine our strategy with confidence. He challenged our assumptions, provided fresh perspectives, and ensured that every decision was backed by solid reasoning. Thanks to Ruya Advisory, we now have a strategic roadmap that positions us for success.”