Build. Grow. Raise.
Future proof your startup.
Helping founders ace every early milestone in their startup journey. Validate ideas, iterate fast, and secure funding with expert guidance.
Expert Advisory
Proven Frameworks
Founder Community
Trusted by founders and teams across the region
The Problem
Most startups fail.
Startups struggle to launch, scale, and fundraise successfully. Why?
Your product isn't competitive
Many startups fail due to an unvalidated solution and a long, complex product roadmap that misses the mark.
Bad Go-To-Market execution
Without a structured GTM plan, startups struggle to acquire and retain customers fast enough to survive.
Inability to secure funding
Founders often face obstacles in attracting investors due to poor strategy, weak narratives, and ineffective outreach.
The Solution
Accelerate your growth.
Whether you need community support, deep data insights, or direct expert guidance.
1-1 Session with Majd
A focused 1-1 session with Majd to tackle your most pressing challenges.
- 1-1 focused session
- Direct access to expert advice
- Tactical problem solving
- Strategic guidance
"A focused 1-1 session with Majd to tackle your most pressing challenges."
Founder Community
Take the first step towards transformation. A founder-first community built to help you build smarter, faster, together.
- Access courses
- Live discussions
- Expert feedback
- Personalized guidance
"Designed to accelerate your startup's growth."
Custom Projects
Hands-on support for your most critical moments. No templates, just direct help that moves your business forward.
- GTM strategy and execution
- Fundraising and investor prep
- Validation sprints
- Founder-level sparring
"Direct support when it matters most."
Why Work With Ruya ✦
We're different.
By Founders For Founders
Ruya is born from successful startup launches. We have supported over 30+ startups so far in various fields, from content, foodtech, marketplaces, AI, design, edtech, and beyond.
30+
Startups Supported
We're Innovation Led
Our DNA is innovation and creativity. Trained at AJ&Smart, Design Sprint Academy, Stanford d.school, Google, and IDEO.U. Conducted 100+ workshops on strategy & GTM.
100+
Workshops Conducted
We're Focused on Results
We're entrepreneurs and doers. Not consultants. We become part of the team from day 1. We focus FULLY on delivering real impact.
Day 1
Team Integration
What our clients say
Real stories from people who worked with us

Samantha Morales
Economic Development Training Specialist, University of Texas, Rio Grande Valley - Entrepreneurship and Commercialization Center
“Working with Majd was one of the most structured, high-value additions we've brought into the program. He took our founders through a rigorous process: sharpening their target audience, diagnosing the real problem they solve, mapping the competitive landscape, and building a positioning and go-to-market angle they could actually execute. The quality of thinking in the room shifted noticeably. I'd recommend him to any accelerator serious about the quality of support they deliver and growth mindset they ignite in founders.”

Nourah ALFAYEZ
Co-Founder of Nummy
“Ruya's consulting services were instrumental in shaping the concept and success of my food reviewing app. From the initial brainstorming sessions to the product development, Ruya's team provided insightful advice, challenged assumptions, and demonstrated an unwavering attention to detail. They helped me refine my concept, identify potential pain points, and develop user-friendly features that would make Nummy stand out in the crowded food review market. One of the things I appreciated most about working with Ruya was their ability to think strategically while maintaining a focus on the user experience. They understood the importance of creating an app that not only provided users with the information they needed but also made the process of reviewing food enjoyable and engaging. I highly recommend Ruya's consulting services to anyone looking to develop a successful app. Their expertise, insights, and attention to detail are truly invaluable.”
Reem BOU ABDALLAH
Director at Endeavor Lebanon
“Ruya advisory has mentored several entrepreneurs from our scale up program. They provided practical tips and tricks on how to acquire users organically. Majd also mentored an entrepreneur on community building and organic growth. His experience and analytical approach allows entrepreneurs to break down tasks into easy steps and take decisions based on data. Entrepreneurs know what to expect from meetings and are left with clear guidelines and tasks to prepare for the next meeting. I highly recommend working with Ruya as they provide practical feedback and measurable results.”

Christina Chehade
Managing Director - Endeavor Lebanon
“Working on our online communication development plan with Ruya was a real eye-opener. The process Majd and his team took us through was very thorough and got the team not only to think and brainstorm but also to organize thoughts and ideas, and put them in a concrete and actionnable plan. I am really proud of what we achieved with Ruya's support!”

Ghita Elidrissi
Program Manager, Brinc
“Brinc had the pleasure of hosting Majd Alaily’s session on Go-to-Market and Growth Strategies, and it was a great session for our startups. Majd’s expertise really showed through as he guided the founders through building actionable strategies. His circulate GTM template was a great highlight—it gave startups a clear structure to follow and fill out in real time, making the session practical and immediately useful for founders. The session struck a great balance between high-level insights and detailed, actionable takeaways. The feedback from the cohort has been fantastic, and I’m confident they’ve walked away with tools and strategies they’ll continue to build on.”

Mohamad Fanous
Instructor at the American University of Beirut
“Majd’s guidance to over 18 startups in the accelerator program at AUB’s Faculty of Engineering has been instrumental in transforming technical projects into viable startup ideas. His expertise in customer validation and achieving problem-solution fit provided invaluable insights and actionable advice, empowering participants to take their ventures to the next level.”

Sarah - MACH37 Cyber Accelerator
Community Engagement Specialist - MACH37
“Majd has been a fantastic addition as a guest speaker and mentor for our MACH37 Cyber Accelerator program. He has already made a meaningful impact on our cohorts through his workshop sessions on perfecting pitches and understanding the key signals investors look for. Our founders greatly appreciated his insights, noting how clear and founder-friendly his guidance is. Majd has a great talent for breaking down what could feel like an intimidating process for startup founders into very practical steps. Beyond his expertise, Majd is approachable, engaging, and very genuinely invested in helping founders succeed. We're grateful to have him as part of our MACH37 community and look forward to continuing to work with him in future cohorts.”

Muhammad ALIYU
Graduate Teaching Assistant / CMU-Africa
“Majd Alaily delivered an engaging and insightful session for our Foundations of Entrepreneurship class, drawing from his extensive experience at Google EMEA and scaling startups like Studio al Fankoosh. His practical approach to strategy, innovation, and execution resonated with the students, sparking meaningful discussions during the session. We truly appreciate his contribution and look forward to collaborating with him again in the future.”

Eleanor ROADS
Success Manager, WONDR
“Working with Ruya Advisory, and specifically Majd, has been an outstanding experience. Majd brought a collaborative spirit to our partnership, being equally open to our suggestions as we were to his expertise. The event we ran together was a huge success - it was well attended, generated fantastic feedback, and left attendees asking for more. Majd’s ability to engage the audience with clear, actionable insights made the session incredibly impactful for our community of founders. What I appreciated most was Majd’s professionalism and ease of collaboration, making the process seamless from planning to delivery. The best thing about Ruya Advisory is the practical, founder-focused approach that ensures every interaction delivers real value. This is just the beginning of a great partnership, and I’m excited to see what we can create together next!”
Take our Free Problem Solution Pulse to profile your startup today
Is your startup thriving or flatlining? Get insights into your startup idea and journey, identify areas for improvement, and receive a personalized roadmap to success.
Start The Pulse Check - It's FreeWhether you're launching a startup or scaling your business, this test will help you focus on what matters most.
Resources
Our Knowledge Hub.
Access expert advice, strategies, and actionable insights to help you navigate your startup journey.
Problem Solution Pulse
Take our free 3-minute assessment to uncover how strong your problem-solution fit is.
Take the PulseMajd's Newsletter
Expert startup insights from a 3-time founder & ex-Google strategist, straight to your inbox.
Subscribe Free




























